I write to inform, not to inflame. If you are looking for honest takes on AI, leadership, and what technology is costing us as human beings, you are in the right place.
This space is for thoughtful discussion.
Leadership as a Verb is a publication about shared leadership for people in tech. Specifically for the leaders who are information-rich and wisdom-poor. Who know how to lead alone because they were rewarded for it for years. Who are now carrying something they cannot say on stage.
Every Tuesday I publish a long essay from one of three threads I keep returning to.
What AI is actually doing to the people doing the work.
How technology companies concentrate power and what leaders inside them can do about it.
What we are building into systems that our children will inherit.
These are not comfortable posts. They do not end with five-step frameworks. They end with a question I am genuinely sitting with, and an invitation for you to sit with it too.
I also write Substack Notes most days. Shorter. Rougher. The thinking that happens between the posts.
I have been in technical leadership for twenty years. I have built teams, broken things, rebuilt them, and learned most of what I know from the moments that did not go to plan. I am currently writing a book called Leadership as a Verb. Fifty pages in. Still figuring out what it wants to be.
I use AI most days. I bring its output into the room, let the team push back on it, and watch what emerges from that friction. That is shared leadership made visible in the age of algorithms. I write about that too.
Free subscribers get every Tuesday essay and daily Notes.
Paid subscribers get the deeper analysis, a private community of leaders asking the same hard questions, able to change editorial post, create threads on chat, direct access to me once a month in a live session, meet the author video call and access to my upcoming book - Leadership as a Verb.
If something you read here stays with you, reply to the email.
I read everything.
Tino
